|Cover of Microinteractions by Dan Saffer|
Here are some highlights from the talk:
- Microinteractions are the "feel" part of look and feel.
- They are small little actions that live inside your features but alone, don't really qualify as features. For example, the ability to turn off your ringer isn't a reason to buy a phone, but it's an interaction that you may still have with the phone.
- Paying attention to these fine details as well as the big picture will permit users to have a great experience using the product. It's the difference between a product you tolerate and a product you love.
- Microinteractions are good for: accomplishing a single task, adjusting a setting, connecting devices, interacting with a single piece of data... etc.
- The concept is also applicable to service design; in fact Dan's book has accumulated a loyal following among librarians who are using the concept of microinteractions in their libraries. (Way to hack the system!)
If you're lucky, you might be able to catch him somewhere along his book tour and take in the full presentation. Meantime, if you'd like a taste, I'm happy to share with you my copious notes (on Google Drive). Enjoy!