Earth Hour Launches Crowdfunding Platform for Green Projects

Candles on Earth Hour Logo
So today is my birthday and all I want is darkness. From 8:30-9:30pm. For Earth Hour.

I've written about why I believe in Earth Hour a couple of times, so here is a link to a previous post that explains why I participate: Making a Gesture: Why I love Earth Hour (despite the detractors).

Earth Hour has reached massive support with millions of participants turning off their lights annually. Did you know that there is a very long list of global landmarks that also participate? Check out this list:
Participating landmarks include: The Sydney Harbour Bridge, Tokyo Tower, Taipei 101, The Petronas Towers, Beijing National Stadium (Bird's Nest), Marina Bay Sands Singapore, Gateway of India, The Burj Khalifa, The Church of the Nativity (Birthplace of Jesus, Bethlehem), Table Mountain, Dubrovnik City Walls, Eiffel Tower, Avenue Habib Bourguiba, The Acropolis, Tower of Pisa, The Spanish Steps, Brandenburg Gate, Buckingham Palace, Tower Bridge, The UK Houses of Parliament, Big Ben, Christ the Redeemer Statue, CN Tower, Las Vegas Strip, Times Square, The Empire State Building, Niagara Falls and more.
(Apparently, this year, Spider-Man will be participating as well. :)

New Crowdfunding/Crowdsourcing Platform

In addition to raising awareness for saving the planet, Earth Hour has launched a crowd-funding platform (a la KickStarter) for green projects, called, Earth Hour Blue. Among the projects listed are:
Some of the projects are fascinating. I do think it's surprising that they had to go and build their own platform, instead of partnering with Indiegogo or KickStarter whose massive popularity could have helped bring added visibility to the Earth Hour projects. It will be interesting to see if they can make a go of it on their own, and whether their ambitious goals (some are in the $40k range) can be realized.

The platform also has a crowdsourcing component,
Individuals can also use Earth Hour Blue’s crowdsourcing platform, which will call for people to add their voice to some of the biggest environmental campaigns across the world.
I didn't see any listed yet, but it will be interesting to see what kind of campaigns they pursue with that part of Earth Hour Blue.

Will you join me?

If you're so inclined, maybe you'll consider turning off your lights Saturday night and enjoying some lovely candlelight. Hey, at least I didn't ask for a present; knowing my love of tech, can you just imagine how expensive that could get? ;)

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