Automata: When Robots Become Self-Aware (Movie Trailer)

Back in 1942, Isaac Asimov created the 3 laws of robotics:
  1. A robot may not injure a human being or, through inaction, allow a human being to come to harm.
  2. A robot must obey the orders given to it by human beings, except where such orders would conflict with the First Law.
  3. A robot must protect its own existence as long as such protection does not conflict with the First or Second Law.
In Fall 2015, Automata will put those 3 laws at the centre of a dystopian film about a future in which humans and robots co-exist.

Here's the synopsis from the film's offical site:
Fast forward fifty years into the future, planet earth is in the midst of gradual desertification. Mankind struggles to survive as the environment deteriorates and the slow regression of the human race begins in AUTÓMATA. On the brink of life and the reality of death, technology combats the prevailing uncertainty and fear with the creation of the first quantum android, the Automata Pilgrim 7000. Designed to bring support to society's plight, man and robot reveal what it means to co-exist in a culture defined by human nature.

The descent of civilization is juxtaposed by the rise of ROC, the corporation at the helm of robotic intelligence. Despite the demise of humanity, the company has set forth security protocols to ensure mankind always maintains control over the manufactured population. As ROC insurance agent, Jacq Vaucan (Antonio Banderas) routinely investigates cases and complaints surrounding defective androids, he begins to uncover the secrets behind who is really manipulating the Automata Pilgrim 7000. Jacq's own suspicions propel the mystery— uncovering a truth that is far more complex than the make or model of any machine.
It's basically iRobot meets Blade Runner in Mad Max's desert.

The lead is Antonio Banderas which is promising. (Remember his dark albeit humourous performance in Quentin Tarentino's El Mariachi?). What I do think is odd, is the casting of Banderas' now ex-wife, Melanie Griffith. But maybe they were a package deal at the time. (Seriously, when have we ever seen her in sci-fi?)

Regardless, there is something incredibly intruiging about the story line and the visuals. And the robots. As The Guardian remarked,  "There’s also something equally disarming and disconcerting about the design of the machine faces". Check out the trailer below. The release is supposed to be limited, but I hope it makes it to Ottawa.

Check out the trailer below:

Popular posts from this blog

Designing the team experience: Building culture through onboarding (Slides from PPPConf, Chicago 2018)

UX Theatre: Are You Just Acting Like You're Doing User-Centered Design?

"Why don't you just": Why gov doesn't need tech saviourism (but we do need you)